Products of the culture industry keep people sufficiently occupied that they are unlikely to think critically about the whole system, much less seek to overthrow it and realise their true potential as human beings.
With media products, superficial satisfaction is not considered to be genuine contentment. In fact, culture industry 'promised happiness, but delivered only amusement.
Nevertheless, an interesting situation arises when individuals have the opportunity to produce their own media products, which inevitably bear some similarities to mass media products, but which apparently challenge the social order to a certain extent, through their environmentalist agenda. In this case, superficial amusement can also be seen to have a role!
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