What happens is not simply an increased "efficiency" of interchange, enabling new avenues of investment, increased productivity at work and new domains of leisure and consumption, but a broad and extensive change in the culture, in the way identities are structured.
If I may be allowed a historical analogy: to Mark Poster, the technically advanced societies are at a point in their history similar to that of the emergence of an urban, merchant culture in the midst of feudal society of the middle ages. (...) A new identity was constructed, gradually and in a most circuitous path to be sure, among the merchants in which a coherent, stable sense of individuality was grounded in independent, cognitive abilities. In this way the cultural basis for the modern world was begun, one that eventually would rely upon print media to encourage and disseminate these urban forms of identity.
At the moment, electronic media are supporting an equally profound transformation of cultural identity.
If I may be allowed a historical analogy: to Mark Poster, the technically advanced societies are at a point in their history similar to that of the emergence of an urban, merchant culture in the midst of feudal society of the middle ages. (...) A new identity was constructed, gradually and in a most circuitous path to be sure, among the merchants in which a coherent, stable sense of individuality was grounded in independent, cognitive abilities. In this way the cultural basis for the modern world was begun, one that eventually would rely upon print media to encourage and disseminate these urban forms of identity.
At the moment, electronic media are supporting an equally profound transformation of cultural identity.
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